Mecum Auctions wanted to carry the energy of their Monterey Car Week auction beyond the floor. We produced four short-form reels of the rarest cars and biggest moments. Combined, they generated over 1,000,000 views.
Mecum wanted to extend the energy of their Monterey auction to social media, capturing the rare vehicles, the bidding wars, and the overall experience in shareable reels.
We mapped the schedule, feature vehicles, and key moments with Mecum before filming.
Action shots of the bidding and highlight reels of the rarest cars crossing the block.
Impactful moments cut to music with seamless transitions and consistent branding.
Short-form reels posted at peak times across Instagram, Facebook, and TikTok.
WIGZ Marketing Solutions turns events into engaging reels that grow your reach. Let's build yours.
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